Right of Access and Portability
Right of access means that all data collected on an individual must be easily accessible. Lead Intuition provides a simple form element that makes it easy for marketers to automate the process of complying with a ‘right of access’ request. Right of portability allows for all of Lead Intuition data to be exported, including contact lists, metadata, and the conversions captured within the database.
Rights to Object and Be Forgotten
With Lead Intuition it is technically impossible to send an email to a contact who has opted out. Lead Intuition also enforces all outbound communications so that contacts will always have the ability to unsubscribe/opt-out. The next level is the Right to Be Forgotten. Deleting any Lead Intuition contact will permanently delete all data related to that individual except a record of request and delete. Lead Intuition also provides a simple ‘Forget Me’ form element that can be presented to a prospect.
Easy Opt-In Communications
For a complete overview of the Lead Intuition Platform contact us today.