News, blog and marketing insights from lead Intuition
Lead Intuition's insights into the world of automated sales & marketing + ActiveDEMAND product updates
Behavioural Segmentation
ByMark Godfrey, Lead Intuition Ltd| Published 27/08/2020
Marketing to prospects based on their behaviours is an excellent way to accelerate a buyers journey. See are they checking out pricing, specs, case studies.......i
The Basics of Segmentation
ByMark Godfrey, Lead Intuition Ltd| Published 04/08/2020
Not all customers or prospects are the same. Big company, SME's......they all have different needs or purchase motives. In this article we will look at some basic segmentation set-ups
Agency Client Retention
ByJean O Donovan, Lead Intuition Ltd| Published 17/09/2020
Up-to-the-minute metrics, including attribution, are nirvana to digital marketers. But many of us had not truly thought how it would be possible to access data when our teams started to
Marketing Automation for Automotive
ByMark Godfrey, Lead Intuition Ltd| Published 16/07/2020
With the doors on the showrooms open again (even if by appointment only) the motor industry is bouncing back into life with many dealers expressing business levels higher than anticipated.
Pop up's - Love or hate?
ByMark Godfrey, Lead Intuition Ltd| Published 08/07/2020
Popups are one of those things that none of us particularly like, however we are all experiencing them every time we jump on the internet and look at a page
Contact Attribution
ByMark Godfrey, Lead Intuition Ltd| Published 18/06/2020
In very basic terms, do you know where all your sales leads come from? Attribution Tracking or Lead to Revenue tracking is simply your ability to confidently attribute the income
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