Track & Accelerate The Customer Journey with ActiveDEMAND from Lead Intuition
- AI Powered Chat Virtual Assistant
- Email – Newsletter & Drip Campaigns
- Social Media Scheduling
- Appointment Scheduling
- Forms & Landing Pages
- Content Management
- Collective Buyers Journey Attribution™
- Call Tracking


Create Meaningful Connections and Infinite Scalability
ActiveDEMAND is the only customer acquisition and engagement platform specifically built for later living. It combines powerful marketing and sales automation with powerful AI features to quickly increase occupancy. It tracks every interaction, including those of influencers and family members to provide insights critical to move-ins. With unmatched CRM integration and the UK support team of Lead Intuition, you’ll have everything you need to reach you goals.
ActiveDEMAND is the number 1 Customer Data Platform, used by over 4,000 Senior Living Communities in North America and is accepted as the most Robust and Reliable Platform in the Senior Living Sector.
Lead Intuition, the UK Reseller of ActiveDEMAND, leverages its extensive experience in working with Retirement Living Operators to help them integrate and optimise their marketing processes through this powerful platform.


A Complete Marketing Ecosystem For Senior Living Communities
ActiveDEMAND doesn’t just promise marketing automation—it delivers a comprehensive solution that connects every touchpoint of your customer journey
Multi-Community Marketing Solutions
ActiveDEMAND streamlines marketing across multiple locations with powerful multi- community capabilities. Clone successful campaigns instantly, consolidate performance data across all properties, and rapidly integrate new communities into your marketing ecosystem. This comprehensive approach delivers enhanced optimisation opportunities and operational efficiency.
Unified Data Collection
Say goodbye to data silos. Capture every customer interaction from websites, Chat, emails, social media, and offline events in one centralised platform.
Intelligent Insights
Understand exactly what drives customer engagement. Our advanced analytics help you make informed decisions and optimise your marketing strategies in real-time.
Personalised Engagement at Scale
Create targeted, dynamic campaigns that speak directly to your prospects' needs, automatically adapting to their journey and preferences.
AI-Powered Chat Virtual Assistant
Transform Your Customer’s Journey 24/7 with AI-Powered Chat
Give Prospects What They Want, When They Want It
Your prospects want help, but 90% don't want to talk to someone right now. Our AI-Powered chat solution provides instant access to floor plans and photos, activity and show home videos, pricing, and care information—available 24/7 across web chat and SMS.
Contextual Intelligence
With Bi-lateral data exchange from your CRM the Chat Virtual Assistant understands where prospects are in their journey and responds with relevant information, avoiding repetitive questions while seamlessly escalating to human staff when ready.
Complete Buyer Journey Including Influencers
Capture every interaction with every stakeholder in one unified system with full CRM integration and accurate attribution.
Effortless Tour Booking & Appointment Scheduling
Prospects book tours directly through chat with full automation, multiple calendar support, and different tour types to ensure nothing falls through the cracks.
24/7 Multi-Channel Access
Available via web chat and SMS with no software installation required, providing consistent helpful interactions whether prospects engage at 2pm or 2am.
ActiveDEMAND, the Complete Solution For Later Living Marketing
ActiveDEMAND's AI-Powered chat integrates seamlessly with marketing automation, CRM, and customer data platform capabilities. One source of truth, infinite scalability, meaningful connections.

Powerful Features, Effortless Execution

Campaign Management Made Easy
- Create, track, and optimise multi-channel marketing campaigns from a single dashboard
- Create powerful content with AI in every editor.
- Rapidly distribute and repurpose content including videos into multiple channels through a built-in content management system
- Use video in multiple channels with built-in video hosting, recording & streaming
- Automate email newsletters, drip campaigns, and event promotions
- Clone and customise campaigns for consistent, efficient marketing across your organisation
- Deep personalisation of campaigns using dynamic content
- Optimise Campaign Effectiveness with actionable insights
Seamless CRM Integration
Integrating sales and marketing enhances communication, improves lead nurturing, and drives more conversions by leveraging the full potential of both teams’ members working together.
ActiveDEMAND’s ability to integrate with most major CRM’s offers you the ability to view a customer’s history in one single view and automate the next step.
- Create contextual Chat conversations with bi-lateral data exchange between ActiveDEMAND and your CRM
- Bridge the gap between sales and marketing
- Enable your sales team to add prospects to nurture campaigns directly from their CRM
- Improve lead conversion with synchronised, intelligent communication


Transform Data into Actionable Insights
As a Customer Data Platform, ActiveDEMAND offers a single source of truth with complete visibility into the customer journey, helping you understand what's happening and optimise accordingly.
Single Source of Truth
Consolidate data from multiple sources for a comprehensive view
Collective Buyers' Journey Attribution™
Track combined journeys of prospects and influencers
Actionable Insights
Understand what's working and where to optimise
Dynamic Content Personalisation
Deliver targeted and personalised campaigns to prospects using dynamic content and stage-specific ads. With marketing campaign optimisation, refine your approach based on real-time feedback, ensuring your messages are relevant and effective in increasing engagement and conversion rates.
- Tailor emails, images, and messaging to individual prospect characteristics
- Automatically adjust content based on geography, behaviour, and demographics
- Increase engagement with laser-focused, relevant communication


Precision Ad Targeting
Automate audience updates
Level-up your ad retargeting with automated behavioural segmentation, delivering stage-specific ads across Facebook, Google Ads and AdRoll based on the prospects’ journey stage.
Reduce wasted budget
Avoid wasting Ad spend by Automating Facebook Custom Audiences, Google Ads customer match audiences, and tailor AdRoll campaigns to avoid targeting converted customers.
Pinpoint targetting
ActiveDEMAND provides comprehensive contact and list management with a full activity history, enabling precise audience list creation.
UK-Based Support, Global Performance
As the official UK resellers, Lead Intuition provides:
- Local, proactive support during UK business hours
- Optional presenter led training programmes tailored to your team
- Individual advice to maximise your marketing potential
- Quick resolution and expert guidance



One Comprehensive Solution
ActiveDEMAND provides an all-in-one senior living marketing solution combining marketing automation through multiple channels, data management, and CRM integration to accelerate leads, enhance engagement, and drive occupancy growth.
Community First Marketing Automation Solution
ActiveDEMAND’s approach enables personalised strategies for each community, whether managing one or hundreds of locations helping you do more with less while keeping prospects engaged with relevant communication.
Select Your Plan
Whether you need full marketing automation or just chat, call tracking and prospect insights for your community, ActiveDEMAND has the right package for you.
Community
Connect
£250
per community per month
- Website Virtual Chat Assistant
- Collective Buyer’s Journey Attribution™
- Conversations Inbox
- Chat Forms & Tour Booking
- Call Tracking / SMS
- Dashboard & Reporting
- Call Tracking / SMS
- Prospect Connect and Insights
Sales Engagement Features
- Community Engage (optional)
Community
Marketer
£300
per community per month
All the features of Community Connect, with the added benefits of:
- Unlimited Users
- Includes 1500 contact capacity per community
- Email Marketing Nurture Sequence
- Appointment Scheduling
- Targeted Forms & Landing Pages
- Content Engagement System
- Customer Automation Workflow
- Marketing Campaigns
- Marketing Funnel Analytics
Unsure
What You Need?
Contact our friendly team for a full demonstration with questions and answers to work out which one you really need,
Ready to Revolutionise Your Marketing?
ActiveDEMAND isn’t just a tool—it’s your strategic partner in driving growth, understanding customers, and delivering marketing excellence.