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Lead Intuition Blog

Your Destination for Marketing Excellence & Insights

Discover expert strategies, industry innovations, and actionable advice designed specifically for marketing engineers and professionals. Our curated content helps you navigate market trends, elevate your marketing approach, and drive meaningful results for your business.

How Call Tracking Transforms Customer Service and Marketing Attribution in UK Later Living Sales

In the UK later living market, understanding every touchpoint in a prospective resident's journey is crucial for success. With families making one of the most important decisions of their lives, later living providers must deliver exceptional service while maximising the return on their marketing investments. ActiveDEMAND's call tracking technology for Later Living Operators has emerged as a significant solution that addresses both these critical needs..
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Event Management for Later Living

The Strategic Importance of Events in UK Later Living Sales: How ActiveDEMAND from Lead Intuition Simplifies Event Management

Successful UK later living operators understand that attracting and retaining residents requires more than just exceptional facilities and care. Events have emerged as one of the most powerful tools in the sales arsenal, serving as the bridge between prospective residents and the vibrant community life that retirement living operators strive to create..
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A Family’s Journey: How Thoughtful Email Nurturing Campaigns Guide Later Living Decisions

The George family's experience with Pier Place Retirement Village demonstrates how empathetic email nurturing campaigns can transform the challenging process of choosing later living accommodation..
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The Personal Touch in Retirement Living: How Emma the Sales Consultant Used LivingMetrics™ Video Feature to Connect with a Prospective Resident

Building meaningful connections with prospective residents requires more than just traditional phone calls and brochures. Emma Richardson, a dedicated sales consultant at Pier Place Retirement Village, recently discovered the power of personal video communication which can be recorded without even leaving her LivingMetrics™ CRM platform. She decided to record a personal message which is displayed in an email when she reached out to Mrs George who had been actively seeking information about retirement living options. She also added several pre-recorded videos on the subjects that most interested Mrs George so that she could watch them at her leisure and show them to her children..
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